Amplify your culture. Align your teams. An immersive, collaborative experience packaged into a keynote format. SongDivision transforms teams through innovative, music-based experiences.

-21+ Years

-30+ Countries

-Any Group Size

SongDivision Programs:

The Core Values Song 

Transforms your company’s values into something people actually feel, remember, and live.

Through a collaborative songwriting experience, your team turns abstract or forgotten values into a powerful original song that brings meaning, clarity, and energy back into your culture.

The Song Slam

Our high-energy ‘Battle of the Bands’ experience where teams compete to write and perform 

original songs, drawing inspiration from your company’s values and goals.

The Team Anthem

Brings your entire crew together to create an original song that captures your company’s soul – its values, mission, purpose and culture.

Amplify your culture. Align your teams. Make your values, purpose, and strategy stick through collaborative songwriting.

Our two-person Team Anthem is the perfect alternative to a traditional keynote. Designed to fit seamlessly into a keynote format, it combines the impact and scalability of a keynote presentation with the energy and engagement of creating an original song together. The experience delivers your key messages in a way that is interactive, memorable and fully customizable to align with your company values, culture and key business goals. 

Our Team Anthem experience is designed to fit seamlessly into a standard keynote slot (45 to 75 minutes). Led by a premium two-person musical crew, it requires zero musical experience from attendees.

-Shared Ownership

-Turns passive attendees into active participants, creating greater connection, engagement and buy-in.

-Keynote Impact, Elevated

-Combines the reach and scalability of a keynote presentation with the energy and engagement of a shared creative experience.

-Instant Alignment

-Embeds company values, strategic priorities and business objectives into memorable lyrics and hooks that people actually remember.

-Complete Event Experience

-Can be paired with our conference entertainment offerings to create a cohesive experience that connects the entire program.

-Powerful Finale

-Culminates in a high-energy group performance that unites the room and creates a lasting reminder of the experience.

-Fully Customizable

-Tailored to reflect your organization’s culture, goals, event themes and strategic priorities.

SongDivision can also take care of the conference entertainment, creating a cohesive experience that brings the entire program together.

More customized formats available – ask us for details.

About SongDivision:

For over 21 years, we have helped leaders make their values, purpose and strategy stick through collaborative songwriting. We’ve worked with groups of 20 to 20,000 in over 30 countries and are experts in team culture and message retention, ensuring your key ideas resonate well beyond the event or conference itself.

Our world-class musicians have performed alongside legends like David Bowie, Prince, Miley Cyrus, Beyoncé and Drake, bringing both credibility and energy to every experience.

Our science-backed approach leverages music’s proven ability to boost team connection and improve long-term recall of key messages, delivering measurable results. By combining creativity and collaboration, we actively engage teams, fostering innovation and stronger ways of working together.

Testimonials:

Mars Food

“It was a really unique way to bring content and the purpose of the conference into something that was highly energizing. Everyone had an amazing time.”

Olivia Hall, Head of Strategic Category Development, Mars Food

Bayer

“What SongDivision accomplished was absolutely fabulous. You kicked off our journey into a new culture and I’m so grateful for your support.”

Dr Udo Klein, Head of Commercial Operation, Bayer Animal Health

AstraZeneca

“SongDivision will change your meeting like you’ve never seen before!”

Rich Burns, Head of Sales, AstraZeneca

Popeyes

“One of our values is ‘Bring the Fun’—and that song is still stuck in my head! It was catchy, engaging, uplifting and it really captured what we stand for as a company. At the end of that day we all felt proud of what we’d achieved, together. Music brings people together, and the way SongDivision designs the experience works on every level – connection, engagement, and energy in the room.”

Matt Hudson, People Director, Popeyes UK