Adriane Berg is a trailblazer in helping businesses attract, serve, and retain the robust 60+ market. Her dynamic blend of actionable insights, humor, and decades of expertise ensures your audience will be entertained, informed, and inspired.

Speech Topics: 

Lensing: Seeing the World Through the Eyes of Those 60+

Meet the WOWs (Wild Old Women) and DOPs (Dapper Old Pops) that are fueling a trillion-dollar hidden market. Adriane reveals how subtle changes in websites, imaging, marketing, branding, and the built environment can exponentially stimulate mature market growth.

What Will You Call Your Robot? The Future of Age-Appropriate Technology

Explore the cutting-edge tools transforming age-inclusive technology, from AI companions to health tech to travel that thwarts isolation. Adriane shows how businesses can lead the way in this innovative space.

The Ageless Traveler: Unlocking the $1.6 Trillion Mature Travel Market

Learn how to tap into the growing mature travel market by understanding the motivations, preferences, and habits of travelers over 60.

The 60+ Female Traveler: Redefining Adventure

Dive into the fastest-growing tourism segment—solo female travelers over 60. Discover how to align your brand with their aspirations and adventurous spirit.

Workshops That Deliver Results

Cut Out AGEISM:  Intergenerational and Mature Marketing

Equip your team with tools and techniques to elevate service for mature and intergenerational customers. Learn how to build loyalty and provide outstanding experiences and product design. Use the right images, language, and attitude to thwart ageism.

Ageless Workplace: Creating an Inclusive Environment

In this interactive session, participants collaborate on strategies to design workplace rapport and mentoring experiences that strengthen cross-generational collaboration.

Ageless Tourism: 10 Steps to Attract, Serve, and Retain the 60+ Traveler

Unlock the often-overlooked details that make your business the go-to choice for mature travelers. Adriane shares tailored strategies on design, messaging, and promotion to help you engage and retain the rapidly growing 60+ clientele.

Adriane Berg doesn’t just deliver speeches; she sparks transformation. Book Adriane to energize your event, inspire your team, and position your business as a leader in the mature market.

Adriane Berg’s Bio:

Adriane Berg transforms the way businesses connect with the booming 60+ demographic. With an unparalleled ability to simplify complex trends and translate them into actionable strategies, Adriane inspires organizations to unlock the potential of the trillion-dollar mature market. From keynotes to hands-on workshops, Adriane delivers insights with warmth, humor, and practical expertise.

Adriane bridges the gap between businesses and the mature consumer with humor, empathy, and proven know-how.

Awards and Affiliations

Adriane’s contributions to media, aging, and advocacy have earned her accolades, including:

• Emmy Award Winner for CNN’s “IRS Tax Beat”
• Generation Bold Podcast – Mature Market Gold Award
• 2024 JourneyWoman Solo Travel Wisdom Award
• Two National Librarian Awards for her children’s books
• United Nations Global NGO Executive Committee Board Member
• Appointee to the U.S. Treasury Committee for Savings Awareness

Adriane’s Expertise: More Than a Speaker

Speaker

With Adriane on stage, audiences are captivated by her passion and depth of knowledge about the 60+ demographic. She connects with diverse audiences—from C-suite executives to front-line employees—by offering fresh perspectives and actionable tools to tap into this influential market.

Journalist/Influencer

Adriane is a prolific media presence with multiple awards and high-profile appearances. Her achievements include:

• An Emmy for hosting CNN’s “IRS Tax Beat.”
• JourneyWoman Solo Travel Wisdom Award for “The Ageless Traveler”
• The Mature Media Award for her groundbreaking podcast Generation Bold: The Fountain of Truth About Aging
• New York Time Age Boom Fellow
• Two National Librarian Awards
• Board Member of the United Nations-affiliated “Global NGO Executive Committee”

She has also been featured on Oprah, Good Morning America, and Regis, solidifying her reputation as a trusted voice in the longevity space.

Advisor

Adriane is an advisor to companies seeking growth in the 60+ markets, including healthcare, tech, food service, and hospitality/tourism. Adriane leads the charge in redefining tourism through her role as co-founder of Ageless Tourism in partnership with the World Tourism Network. She helps brands earn the coveted Age-Friendly Tourism Designation and offers practical consulting to help businesses grow exponentially in the mature market.

Advocate

Adriane’s advocacy work spans globally, from hosting the “On The Ground” podcast for the UN-affiliated Global NGO Executive Committee to influencing age-friendly initiatives through her role as Representative to the United Nations from the International Federation on Ageing and the NGO Committee on Ageing-NY.